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Grantee Blog 2020

Veggie Truck Sheds Light

Adapting to changes during the COVID-19 pandemic has taken a toll on many. The safety and health of the Bloomfield Township residents has been our top priority through it all while we worked with City Green and their Mobile Veggie Truck to provide access to fresh and healthy food options to those who may not otherwise have access. Adaptations to the program and services included a walk up market with all produce in pre-packed boxes according to value in small, medium or large sizes. The boxes were filled with a variety of different foods, making it quick and easy for residents to choose which size box they wanted by them having photos of what each size box contained for that day.

The veggie truck doubled in value or those who used SNAP and WIC dollars through City Green’s Good Food Bucks Program. Residents also had to opportunity to receive veggie bucks from the Bloomfield Department of Health & Human Services (BDHHS) with the help from New Jersey Healthy Communities Network. BDHHS had safe and socially distanced tabling’s on the same days as the veggie truck to assist with giving out information on healthy recipes that went with what produce was being given out that day, veggie bucks, COVID-19 information, and information from the health department.

It wasn’t easy persuading residents to visit the truck during a global pandemic, we still had a good number of residents that took advantage of the fresh produce available to Bloomfield Township this season. We are hoping to continue working with City Green again next season. Our residents love being able to visit the truck and receive fresh produce at a great cost.

About the Grantee

Township of Bloomfield

The Township of Bloomfield has been consistently committed to improving the quality of life to our residents through various healthy eating and active living initiatives.