Greenwood Ave. Farmers Market Celebrates Farm to School Week with Record Attendance for Bike Fest
At the Greenwood Ave. Farmers Market, collaborative partnership is the secret recipe for building a dynamic New Jersey Healthy Community Network in Trenton, New Jersey, Specifically, Together with the collaborate efforts of Trenton Area Soup Kitchen, Greater Mercer TMA, REI Coop, and the Boys and Girl Bike Exchange, Greenwood Ave. Farmers Market celebrated its 5th season bike fest with record attendance. This year, an estimated 470 neighborhood patrons entered the parking lot turned farmers market festival on Monday, September 23. Following the success of Cyclovia, Trenton’s Open Street Festival, Greenwood Ave. Farmers Market strategically empowered Trenton’s youth to encourage their parents to bring them to the Greenwood Ave. Farmers Market to celebrate the beginning of the new 2019-2020 school year with the following ten (10) initiatives:
- free bike sharing program
- free bike riding and safety lessons
- free helmets and helmet fittings
- Fun rodeo obstacle courses
- free prizes and giveaways
- family friendly games, prizes and giveaways
- free healthy dinner meals for youth 18 and under
- Live family-friendly music
- Welcoming atmosphere and matching incentive programs for recipients of SNAP/EBT, WIC, SFMNP, etc.
- adult and children-friendly raffles
This year, after the school day ended children and families same in record numbers to the Greenwood Ave. Farmers Market to commemorate Farm to School Week. Norz Hill Farm and Market as well as Isles, Inc. provided families and children with a plethora of New Jersey fresh fruits and vegetables to choose from included tomatoes, onions, cabbage, peppers, eggplant, carrots and more. The Greenwood Ave. Farmers Market advertised this event with neighboring schools in efforts to align with the vision of New Jersey Department of Agriculture’s Farm to School Program. With the Farm to School Program, schools throughout New Jersey can partner with NJ farmers to source more than 100 types of Jersey Fresh produce grown here in the Garden State. Farm to School programs promote and create a sense of community for all involved. This year, 60 children were given free helmets, 40 children were provided free healthy meals, 3 families won Greenwood Green dollars to purchase fresh fruit and produce and 10 local children won 10 bikes they learned to ride safely on the Bike Fest rodeo.
Finally, SNAP-Ed also provided food demonstrations to the hungry bikers to encourage them to try new recipes with the fresh produce their parents were able to purchase through the double and triple matching incentive programs. The Bike Fest was a success through the collaborative efforts of an entire village determined to raise healthy children in our communities and build a network of change makers determined to promote healthy eating and healthy living through physical and fun intergenerational activities. Our bikers ranged in age from 2 to 82.
About the Grantee
Here at the Capital Area YMCA, the Board of Directors and the Staff share a commitment to nurturing the potential of our most valuable asset as a community, our children, promoting healthy living and fostering a strong sense of social responsibility. During these tough economic times Trenton like many other cities is going through many difficult challenges, but together we thrive.